Develop an E-commerce App Your Customers Love by Scarlett Brown August 25, 2020 5 Minutes ReadSo, as time grew tough and people are expected to stay indoors longer than ever, don’t you consider taking your business to your customer’s home? The mobile revolution is here affecting lives stronger than ever before. Having a mobile E-Commerce app is the trend today. It is the easiest way to reach your audience and provide them the services. Apps have become an indispensable part of our lives. With the scope of the Internet expanding so well, apps seem to be a cheap solution for targeting a wider audience ensuring connectivity, across boundaries, across regions, across districts, and domains. With the outbreak of the pandemic, online delivery of essential goods and services are no more a choice but has become a government priority. The scope has expanded to the regions where it was unheard of. The capacity is being extended and explored. This is a high time to leverage on an E-commerce app and help push your sales and profits in the upward direction. Principles of a Successful and High Returning Ecommerce App Before you plan to take your business online, let’s talk about the basic principles of a successful and high returning eCommerce app that would help your audience enjoy your services from the comforts of their bedrooms. Principle 1: Assessment for Customers When you decide to take your business to your audiences’ devices make sure it has everything that they would need. All the services, products, and variations should be mentioned clearly and easy to navigate. The ability to bring on-screen what your customer wants is the key here. Principle 2: Life Is Easy for Customers It is important that the app you are about to launch serves its purpose well. It should be designed and developed in a way that the user can easily navigate through it and make payments. If your users get what they want in the shortest navigation, your app is going to slay the market, surely. Principle 3: Element of Surprise for Your Customers This is one thing that is going to earn you great ROI. Surprises are something that everyone loves! Add some interesting elements, offers, and discounts for your customers that would make them stay connected with your business. And if you have something interesting that your customers need to know about then just a few notifications. Interesting way to market, isn’t it? Principle 4: Space for Your Customers Give your customers some space for themselves. They need to express their gratitude, complaints, and reviews. This is a great way to see if your customers love your product or not. Also, this would increase their engagement with the app. You can click here to hire salesforce consulting services to come up with a CRM your customers can engage with easily. Done! These are the four principles on which the foundation of an E-commerce app is built. It is important that your e-commerce app developer sticks to these principles before bringing something else on the stage. Now that we know the principles let’s further move ahead and see how to develop an E-commerce app your customers would love. Develop an E-commerce App That Sells! When speaking of e-commerce app development a lot of organizations have sailed through the turn of tides in the app market. They all excel in building applications that are unique for each customer. Here’s a detail of the process of building an eCommerce app that succeeds in today’s market scenario. 1. Define the Niche The first thing before you set a store is to know what you are going to sell. This is the first step. Identify your niche and enlist the products and the variations that you plan to sell. Studying your audience and the targeted area is a great move. When your niche is decided, the buying tendencies, popular items, importing certain stuff, etc. can be explored better. Knowing the niche would help you determine the design and style of your app. 2. List Essential Features When the product engineer plans your app, it is important they enlist the features that need to include in your app. These features should fulfill the purpose of your app and help the audience reach the desired item in the least number of clicks. Some essential features that the simplest e-commerce app to the most creative ones should have, are mentioned here: Authentication feature for app set up Categories and subcategories to search for the product Review system to increase user engagement Integrate payment methods Interesting and compelling push notifications 24*7 customer support Features for intuitive analysis These are just a few features that even the basic e-commerce app has. You can further add features that would make things easier for you and impress your customers. 3. Design Element Aesthetic The pinnacle of success of your app is its visual appeal. The user aiding design makes it easier for the customer to interact with the app. Coming up with a design that interacts with the user and provides keys and buttons to navigate easily is something that your customers would love. The important points to consider here are: Placement of essential features Simplifying check-out process Ease of order placing Simple tracking These are a few things that your product engineer needs to consider before the implementation and development part begins. 4. Find the Right Platform Now, that we have moved to the development part, it is important to find the right platform for developing your e-commerce app. It could be android, ios or PWA. Many on-demand app developers make it easier for their clients to select the right platform considering the region of their operation, the economic situation of priority customers are all the determining factors of platform selection. The right platform makes it easier for you to reach the target market and generate the expected ROI. 5. Test Your Application As the platform is decided, we next move to e-commerce application development. Often developers ensure the working of functionalities and features with the help of a QA and testing team. Some of the standard test cases that are considered are: Execution pattern e-commerce application Online payment functionality Compatibility with web browsers SEO and mobile responsiveness Social Media integration Testing and quality analysis of the app is important. Once the app clears this phase, you can be assured of bringing in the market a flawless app. 6. Launch Your App Now is the right time to launch your app. In the first phase, you would rather be interested in marketing strategies to make your app popular before it is brought in the market. Most companies use traditional techniques like social media promotions, google ads, video ads, and many other techniques like gaming, offers, etc to take the app to the right audience as quickly as possible. And with this, you are all set to hit the market with your e-commerce mobile application! Bonus One thing that keeps any e-commerce based company moving ahead of its competition is its way of treating the customer and responding to their queries. One needs to be really creative and think out-of-the-box to reflect their care and affection for the customers. Find out innovative strategies to engage your customers with the app and you are ready for the long run. Wrapping It Up! A dexterous study of the steps here would help you come in the market with an app that reflects well. Most full-stack developers follow these steps to make sure that their client’s app is unique and innovative and hits the road to success in a matter of weeks. If you are looking forward to coming up with an e-commerce app like amazon or eBay, all you need is have a basic plan ready. Once you have a basic plan of what you need, hitting the market with a high reflecting app would become a child’s play. SummaryArticle NameDevelop an E-commerce App Your Customers LoveDescriptionSo, as time grew tough and people are expected to stay indoors longer than ever, don’t you consider taking your business to your customer’s home? The mobile revolution is here affecting lives stronger than ever before.Publisher Name Andolasoft Publisher Logo Related Posts: Smart Guidelines for Planning a Perfect Website for E-commerce Businesses Top Areas and Features to Know for Successful E-Commerce Entrepreneur How eCommerce helps to Overcome Businesses from Covid-19 Challenges Tags: custom ecommerce website development, ecommerce app development, ecommerce app development company, eCommerce application development, eCommerce development, ecommerce development company, ecommerce platform development, ecommerce portal development company, ecommerce web application development Scarlett Brown Scarlett.Brown@andolasoft.com Scarlett, is the Technical Content Writer at A3logics, with extensive experience in covering the latest developments in software and mobile technology. She specializes in writing to client-specific needs through intensive research on topics especially for ecommerce development. She also has an arts background that adds to his creative style of presentation.